Start With Why

By SIMON SINEK

Have you ever wondered why all leaders think, act and communicate in the same way? 

Simon Sinek answers this question in his book Start With Why: How Great Leaders Inspire Everyone to Take Action. Start With Why seeks to understand the why behind all great leaders. 

Simon introduces his theory, The Golden Circle, to provide a framework to lead communities, build organisations and inspire people. In this book, Simon looks to find the secret to success, and will get you on track to finding your WHY!