ZACK GEORGE

Zack George: The power of internal motivation

Zack George is one of the world’s top CrossFit athletes, a fitness influencer and officially the UK’s Fittest Man 2020. Zack’s story is one of dramatic change, resilience and hard work. As a child and early teenager, Zack was severely overweight and deeply unhappy in his body. It was his father’s offer of a Playstation to lose some weight that became the catalyst for change in Zack’s life.

After realising what he could achieve with hard work and determination, Zack put his mind to accomplishing greater challenges by taking up a variety of sports and in 2013, Zack came across a YouTube video documenting the 2013 CrossFit Games and from that moment on, set himself the goal of making it as an individual athlete to the CrossFit Games. In 2015, Zack opened CrossFit BFG in Leicester and began to seriously focus on his training to become a CrossFit Games contender. Zack went on to achieve first place in the UK CrossFit Open 2020. Unfortunately Zack is injured at the moment and can’t take part in the Games in 2021, we wish him all the best and know he’ll be back!